Mapping for a Cause with the Chicago Council

Posted on October 6, 2011


Maps are used for more than just getting from A to B. Sometimes organizations need them to contribute to special causes…

The Chicago Council is one of the oldest international affairs organizations, contributing to national and international discussion over issues like energy, migration, and agricultural development.

One of their more recent reports was on Global Agricultural Development in Sub-Saharan Africa and South Asia. Many small cities in these areas have the potential for agricultural growth but no means of initiating it. With micro loans, the members of the Chicago Council believe we would be able to help these communities to get the start they need in becoming positive catalysts against poverty and starvation.

This was something that the Chicago Council wanted to present to congress  in order to gain their support and direct funds. They decided to present this issue using a detailed report featuring data like the current statistics of the Saharan countries, as well as the potential results that the loans would create. When they realized that they were going to need special digital maps that carried a specific details and amounts of data in order to fit the page of their report, they turned to us. The only problem was they needed it in one week

Done! MarketMAPS provided The Chicago Council with two maps that had just enough information to fit an 8 ½ by 11 inch page. We made their maps custom, featuring text to label territories in border disputed regions in order to reflect the sensitivity of those regional struggles. We also designed their maps with custom shading, labeled capitals, and detail of major rivers and lakes of 47 Sub-Saharan and 7 South Asian countries.
Their final report looked great! Our maps did as well if we do say so ourselves 😉

View the finished maps and final report below-

View the finished project here (pg.10 of 230)-